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URban dude
"the dude" collection

Urban Dude presents The Dude.​ He walks through a Thai fresh market in full tailoring, passing an auntie chopping meat who hits him with the hardest side-eye but he doesn’t even slow down. He slurps noodles at a street stall, steps into a local gym in a suit like it’s his personal studio, then ends up at
a Thai barber shop sitting in the chair as if it’s just another Tuesday.
No posing. 
No ขี้เก๊ก. No permission asked.

roles : 

creative director
art director

stylist

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shoot

Our aim was to shoot around one simple idea: a real man doesn’t wait for the “right place” to look sharp. The Dude is the man who wears a suit anywhere he damn wants, wet floors, street stalls and all. He bends the rules. He breaks the vibe. He disrupts the space just by standing there.

roles : 

creative director
art director

Props designer
stylist

graphic designer

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key visual
Thai Thai
fresh market
street
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credits
photographer

model

special thanks

 
@teiscape and team

Peach Pachara

Urban Dude Team
more works
 
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