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Mitr "cocoon" collection - visuals

project in 2023
We led the Creative Direction and designed the visual elements for Mitr's 'Cocoon' collection. From typography to casting and directing the shoot,
our goal was to portray the story of "life of a fashion designer" through photographs. 
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The concept design of "Cocoon" embraces a fusion of formality and relaxed sophistication. Expect tailored silhouettes, elevated details, and versatile styles
that seamlessly transition from day to night, work to play.
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shoot

In this photoshoot, our goal was to infuse the collection with a testament to sophistication, evoking a sense of delicacy in every aspect of the visuals.

roles : 

creative director
art director

Props designer
stylist

graphic designer

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key visual
fashion designer
authentic
sophistication
detail
ccdr 2024-05-17 145910.044.jpg
credits
photographer

assistant, graphic & video editor
retouch & graphic
producer

special thanks
 
Mafueng Nada

Grim Jittanat
Mee Naranya
Beam Primpraew

Mitr Team

 
more works
 
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